Editor's Field Notes ~ April 2007 Edition:

Recognizing the wheels are rapidly turning for us all around the globe, this installment’s Editor’s Field Notes simply points to must-read alerts, news, reminders and tools that will help you drive the bottom line this year. Chris Doyle - Switzerland's Eiger

Breaking News column on the right provides quick reads to the ATTA’s latest adventure travel news, research and more.

“Working with Freelance Writers – The Top Five FAQs” – PR tips, tools and resources are among the most often requested topics by the industry, here’s a special contribution from an ATTA Member. more >>

ATTA Members Renew, Community Grows – ATTA Membership has grown to more than 360 corporate members – see who’s renewed and who’s newly activated. more >>

NOLS Risk Management Training, October 2-3, 2007, Whistler, BC – this critical training program is being held adjacent to the 2007 Adventure Travel World Summit (Early Bird Registration Expires April 17, 2007), and while it’s open to all, special discounts apply to ATTA Members. more >>

ATTA Member News – Access numerous recent news announcements from ATTA Members around the world! Start in AdventureTravelNews™ table of contents. more >>

New Member Profiles – Learn more about your follow adventure travel industry professionals, with insights for networking, business opportunities and more! Start in AdventureTravelNews™ table of contents. more >>

40 More Outdoor/Adventure Gear Brands Available at “Pro-deal” Prices for ATTA Members – Gear up at stellar prices! more >>

There’s more, of course. Jump right in and if you’re so compelled, please drop me a note with editorial coverage you’d like to see addressed.

In the spirit of adventure,

Chris Doyle

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Breaking News:

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The Adventure Travel Trade Association and the Adventure Council Announce Partnership
Partnership Brings Focus & Cohesion to the Active & Adventure Travel Industry
more >>

Adventures in Travel Expo, Adventure Travel Trade Association Collaborate to Drive Trade and Consumer Initiatives
Adventures in Travel Expo, the world’s leading active and adventure travel show, together with the global Adventure Travel Trade Association, today announced a cooperative agreement based on initiatives intended to serve the adventure travel industry.
more >>

Global Adventure Travel Community Rallies Behind 2007 Adventure Travel World Summit
From Europe to the Americas, tourism boards, destination marketing organizations, tour operators, media and gear companies are rallying behind the Adventure Travel Trade Association (ATTA), which today announced it has sold-out its three main evening sponsorships for its 2007 Adventure Travel World Summit (ATWS) being held October 4-7 in Whistler, B.C., Canada.
more >>

Benchmark 2006 Adventure Travel Practices and Trends Report Unveiled
According to the first annual 2006 Adventure Travel Industry Survey, Practices and Trends, released today by the Adventure Travel Trade Association (ATTA): women comprise the majority of adventure travelers worldwide; South America ranks highest in terms of increasing destination interest among consumers; and 50 percent of tour operators who don’t currently use travel agents to sell their product plan to do so in the future.
more >>

PR Forum Launches
ATTA-facilitated its first ATTA Members Only PR Forum on April 5th. It’s aim? Discuss and exchange adventure travel industry public relations matters and current questions concerning the development, growth, challenges, crises, issues, etc., facing adventure travel professionals worldwide. April 19th at 10AM PDT marks the PR Forum’s next conference call!
Learn what was discussed and how you can get involved >>

First Small Tour Operator Forum to Launch
Starting Wednesday, April 18th at 1:00PM PDT, the ATTA will host the first in a series of ATTA Small Tour Operators Forum meetings – for ATTA Members only.
more >>

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Archive Issues:

February 2007 - Newsletter
December 2006 - Newsletter
June 2006 - Newsletter
March/April 2006 - Newsletter
Winter 2006 - Newsletter
July 2005 - Newsletter
June 2005 - Newsletter
June 2005 - President's Letter