Editor's Field Notes ~ Winter 2006:

Welcome to the Winter 2006 edition of the Adventure Travel Trade Association’s AdventureTravelNews™!

During the production and hosting of the 2005 Adventure Travel World Summit hosted by the Adventure Travel Trade Association in Seattle, AdventureTravelNews™ (ATN™) took a little break.

We’re back on track and have re-emerged with this Winter 2006 installment, the first of our bi-monthly (January, March, May, etc.) issues planned for 2006. Between issues, ATN also is prepared to deliver special installments and alerts to report on compelling industry developments.

So, let’s get right to it! Jump into these stories to get a sense of the indicators lending credence to growing momentum for the adventure travel industry – and its potential:

Research Points to Adventure Travel Industry Growth Over Next Five Years

New Study Anticipates the Travel X-Factor for the 2020 Consumer

National Geographic Adventure Circ Surpasses 500,000

Adventure Travel World Summit Fuels Membership Growth Spurt

Additionally, the emergence of new services for our industry, aided in large part by new technologies, is helping to facilitate further growth:

Adventure Travel Trade Association Launches Interactive Job Board for Adventure Travel Industry

Adventure Central Posts Gains, Raises Venture Capital…Competitors Emerge

As our industry leans forward to capture more share of the overall travel market, the ATTA hopes to, along with industry influencers, take advantage of the opportunities to positively influence the way tourism products are developed worldwide to support of global social issues such as biodiversity conservation, cultural and heritage conservation, natural resources management, rural economic development and poverty alleviation, and international cooperation and understanding. Please take a few moments to ponder our Industry Challenge column: “Adventure Travel’s Role in International Development.”

I’ll step aside now to let you review and digest the other industry updates, events and critical industry topics inside.

In the spirit of adventure,

Chris Doyle

Send news tips, news releases, story ideas, pioneering undertakings, unusual industry occurrences, issues, partnership ideas and just plain fun stuff to me ( 916.791.9409). We intend to cover topics that could use some open-forum dialogue and questions that the lion’s share of our readers may find timely and compelling. Additionally, if you’re interested in contributing a by-lined story, an opinion, photography and/or other creative elements, I’ll also carefully consider your offer(s).

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