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Welcome to AdventureTravelNews™!
We’re back on track and have re-emerged with this March/April 2006 installment...
<< Return to Editor's Field Notes
MUST READ:
Interview: Wade Davis, National Geographic Explorer-in-Residence
"In all my 20 years in the outdoor and adventure travel industries, few interviews have so profoundly affected me as much as the exchange between National Geographic Explorer-In-Residence Wade Davis and National Public Radio’s Alex Chadwick. It’s a
'must read,' for all players in the adventure travel community."
~ Chris Doyle more >>
Lonely Planet’s Comet Monthly Online Newsletter
Whether you’re an industry influencer or an intrepid traveler, spend a few minutes exploring Comet, Lonely Planet’s free, online monthly newsletter which offers the latest travel news, advisories, community updates, fun stuff, excerpts from new book releases, and other handy resources. Most importantly, tour operators’ clients are likely going to benefit from what’s covered – and, it could save your organization lots of time re-creating the wheel! Sure, there’s promotional stuff in there, but even seasoned travelers are likely to find something new and unusual there. Access is via LP’s homepage at
http://www.lonelyplanet.com
Boomer trends for the tourism marketer in 2006
The baby boomer generation is still on track to change the consumer landscape next year, this time with trends emerging in the health, fitness, travel and housing sectors, according to author and consultant Brent Green, who offers some more boomer trends for 2006.
more >>
Outdoor Industry Association Releases 2006 State of the Industry Report: Evolving Outdoor Industry is Healthy, Defined by Potential
Outdoor Industry Association (OIA), the national trade association for the Outdoor Industry, recently released its State of the Industry Report.
more >>
ATTA Member Wildland Adventures lands coverage in the headline story in the April 2006 issue of
Consumer’s Digest (circulation 1.2+ million) with the help of ATTA.
more >>
Industry Pioneer Michael Kaye’s (irreverent) Rules for Writing Travel Sales Copy
more >>
OIF’s Youth & Women’s Segment “Toolkits for the Trade” Feature Case Studies, Marketing and Research Resources
more >>
New Audio Conference: Publicizing Youth-Lifestyle and Action-Sports
Products
more >>
Watch our
News & Events section for information about Trade Shows and other Special Events.
New Active Sports/Adventure Consumer Show to Hit the U.S. Market
ASTEX (Adventure Sport Travel Expo), set for Nov. 17-19, 2006, is a new adventure travel and active sports consumer show...
more >>
NOLS Risk Management Seminar
Seattle, Washington
April 12-13, 2006
Go to Event web site Adventure Travel & Sports Show
Sydney, Australia
May 5-7, 2006
Go to Event web
site Indaba
Kwa Zulu Natal, South Africa
May 6-9, 2006
Go to Event
web site
2006 Travel & Tourism Research Association (TTRA) Annual Conference
Dublin, Ireland
June 18-21, 2006
Go to Event web site
OIA Rendezvous
Chattanooga, TN
October 11-14, 2006
Go to Event web
site
AAA Travel Conference
Vancouver, BC
October 15–18, 2006
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MEMBERS ONLY CONFERENCE CALL:
Back to Basics: Creating a Risk Management Plan through Four Critical Steps
The Conference Call will be held on Tuesday, March 21, 2006 at 9:00 AM PST
more >>
ATTA intends to bring to its members a series of articles over time on the general topic of risk management specifically addressing the needs and interests of U.S. based or licensed tour operators.
more >>
[PDF]
What Tour Operators and Adventure Travelers Need to Know About Travel “Risk Mitigation” Insurance
more >>
Employers – Approximately 50 adventure travel industry professionals have posted their resumes at the new
ATTA Career Center. Put your organization’s open position(s) in front of a growing number of the most qualified talent pool with relevant work experience to fulfill your staffing needs. Active job seekers also can showcase their skills and work experience to prospective employers to find the best job opportunities, while others can take advantage of networking, training and career development services. It’s cost-effective and easy to post –
special rates apply through June 2006!
Designing Your Sustainability Policy
Your first step toward embracing sustainable business practices entails creating a sustainability policy.
more >>
Free Marketing Opportunity:
Rainforest Alliance's Eco-Index
The Rainforest Alliance is currently developing a new section of its
Eco-Index dedicated exclusively to promoting sustainable
tourism businesses in the Americas.
more >>
For additional resources on responsible tourism
(sustainable tourism, ecotourism, etc.), please visit our
online Resources.

Look for companies featuring our responsible tourism logo.
FAM Trip Organized for the Students of Silver Mountain School of Hospitality Management, Lainchaur, Kathmandu
A FAM Trip to Meghauli, Chitwan was organized from 4th to 7th March 2006 to the students of Silver Mountain School of Hospitality Management (SMSHM), Lainchaur, Kathmandu.
more >>
National Trails Symposium
Quad Cities, Iowa
October 19-22, 2006
Go to Event web site
TIA Marketing Outlook Forum
Location TBD
October 26-27, 2006
Go to Event web site
TIA National Conference for Attraction Professionals (NCAP)
Location TBD
October 26-27, 2006
Go to Event web site
2006 Wilderness Risk Management Conference
Killington, Vermont
October 27-29, 2006
Go to Event
web site
NTA Annual Convention
Salt Lake City, Utah
November 3-7, 2006
Go to Event web site
World Travel Market
London, England
November 6-9, 2006
Go to Event web site
Adventure Sport Travel Expo
Philadelphia, Pennsylvania
November 17-19, 2006
Go to Event web site
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ATTA Expands Partnership Network Adventure Travel Trade Association Adds Veteran Corporate Partnerships Manager to Expand Partnerships, Build Synergies
more >>
ATTA Offers Russian Travel & Tourism Executives
Perspectives on U.S. Adventure/Ecotourism Market In
its ongoing efforts to build bridges globally, ATTA
presented U.S. perspectives on adventure travel and
ecotourism to a 18-member mid- to senior-level Russian Far
East executives and entrepreneurs...
more >>
ATTA Leaders Address Monterey’s Net Impact Forum on Practical Applications of Sustainability “ Greening Outside the Niche: Practical Applications of Sustainability,”
more >>
ATTA Membership continues to climb in Q1 2006...
more >>
Five Top Adventure Travel Companies Unite to Launch ‘Trusted Adventures’ Alliance
more >>
Mountain Travel Sobek Introduces "EXPLORATIONS"
more >>
[PDF]
Adventure Engine takes flight with WestJet to promote adventure tourism products
more >>
G.A.P Adventures Named One Of Canada’s 50 Best Managed Companies
more >>
Visit the ATTA
Press Center to get news and information about ATTA
Members…and more.
ATTA New Member Profiles is a new Members-Only opportunity. ATTA New Member Profiles are short articles written by and about ATTA’s newest members. This venue allows corporate members the opportunity to convey its story in its own words and to send a call-to-action message to other ATTA Members to facilitate networking, new collaboration initiatives, etc.
In Search of a Partner for an EcoLodge:
Boreal Wilderness Alaska – Wrangell-St. Elias National Park
Boreal Wilderness has been constructed over the past seven years. The objective: to operate as a unique facility targeting the most active adventure traveler.
more >>
M-ROCK Versatile, Quality Camera Bags for Adventure Travelers
more >>
Euforia Expeditions Euforia Expeditions is an organization whose primary goal is to share with expeditioners the splendors of Costa Rica offering a new option in cultural adventure travel.
more >>
Emerging Trends within the Adventure Travel Market
Mergers and Acquisitions – Consolidation to Continue?
And more!
Winter 2006 -
Newsletter
July 2005 -
Newsletter
June 2005 - Newsletter
June 2005 - President's
Letter
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