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G.A.P Adventures goes green with Bullfrog Power
December 19, 2006 - G.A.P Adventures, a world leader in adventure travel and sustainable tourism, is proud to announce that its Toronto Concept Store is now bullfrogpowered.
Bullfrog Power is the first 100% green electricity retailer in Ontario. Bullfrog purchases power exclusively from wind and low impact hydro generators who meet or exceed the federal government's Environmental Choice Program EcoLogo standard for renewable electricity.
"We are committed to reducing our environmental impact," said Bruce Poon Tip, CEO of G.A.P Adventures. "Being a responsible tour operator is at the heart of what G.A.P Adventures is all about. We've implemented a variety of eco-friendly initiatives - at our offices, stores and on our tours around the world. By becoming bullfrogpowered, we are doing our part to improve our air quality and protect the environment."
"G.A.P Adventures has an excellent reputation for promoting responsible, sustainable tourism," said Bullfrog Power President Tom Heintzman. "We're very proud to add them to the growing number of organizations and individuals that are taking a significant step to reduce their environmental footprint by supporting clean, green electricity through Bullfrog Power."
This is the latest in a series of green initiatives implemented by G.A.P Adventures. In order to minimize the potentially negative environmental impacts of tourism, G.A.P Adventures pioneered its unique method of sustainable travel and cultural immersion with small group sizes. G.A.P Adventures uses small-scale lodging, local transportation, supports locally-owned businesses and incorporates community-based ecotourism projects into its tours to demonstrate its commitment to tour operations that are environmentally, socially and culturally responsible.
All expeditions aboard G.A.P Adventures' ship, the M/S Explorer, meet and exceed all environmental regulations. The Explorer operates on marine gas oil which is cleaner than truck diesel fuel as it offers lower sulfur dioxide emissions. All zodiacs have been outfitted with 4- stroke outboard engines which dramatically reduces environmenal pollutants and the ship is stocked with recycled, non-chlorine bleached paper and toilet paper.
Through its Sustainable Tourism department, G.A.P Adventures developed Planeterra - The G.A.P Adventures Foundation as a way to give back to the communities and people visited on its trips. Learn more about the projects that Planeterra supports at www.planeterra.org.
About Bullfrog Power
Bullfrog PowerT is a 100 per cent green electricity retailer in Ontario
that sources electricity exclusively from wind and low-impact water
power producers who meet or exceed the federal government's EcoLogoM
standard for renewable energy. BullfrogpoweredTcustomers' electricity
dollars support clean, renewable electricity from producers who are
displacing polluting and CO2-emitting electricity on the Ontario grid.
Bullfrog Power has pledged 10 per cent of company profits to
organizations that promote sustainability. Visit Bullfrog Power on the
web at
www.bullfrogpower.com.
About G.A.P Adventures
G.A.P Adventures is a world leader in adventure travel. We offer unique
small group adventures, safaris and expeditions on all seven continents
with a focus on culture, nature and active travel to more than 40,000
travellers annually. Our unique and varied styles of award-winning trips
are ideal for people with a sense of adventure - who want to travel off
the beaten path, immerse themselves in the local culture and environment
and experience the real world in a sustainable manner. G.A.P Adventures
is also the proud owner of the legendary polar expedition ship - the M/S
Explorer. For more information, please visit us online at
www.gapadventures.com.
Media contact:
Kira Zack
G.A.P Adventures
416 260 0999 ext. 156
kiraz@gap.ca