<< Return to AdventureTravelNews - November, 2007
ATTA New Member Profile - Patagonia
Patagoniawww.Patagonia.com
Address:
259 W. Santa Clara St.
Ventura, CA 93001
(805) 667-4700
Fax (205) 428-1714
Build the best product, cause no unnecessary harm, use business to inspire and implement solutions to the environmental crisis.
Patagonia's Mission Statement
Patagonia grew out of a small company that made tools for climbers.
Alpinism remains at the heart of a worldwide business that still makes
clothes for climbing – as well as for skiing, snowboarding, surfing, fly
fishing, paddling and trail running. These are all silent sports. None
requires a motor; none delivers the cheers of a crowd. In each sport,
reward comes in the form of hard-won grace and moments of connection
between us and nature.
Our values reflect those of a business started by a band of climbers and surfers, and the minimalist style they promoted. The approach we take towards product design demonstrates a bias for simplicity and utility.
For us at Patagonia, a love of wild and beautiful places demands participation in the fight to save them, and to help reverse the steep decline in the overall environmental health of our planet. We donate our time, services and at least 1% for our sales to hundreds of grassroots environmental groups all over the world who work to help reverse the tide.
We know that our business activity – from lighting stores to dyeing shirts – creates pollution as a by-product. So we work steadily to reduce those harms. We use recycled polyester in many of our clothes and only organic, rather than pesticide-intensive, cotton.
Staying true to our core values during thirty-plus years in business has helped us create a company we're proud to run and work for. And our focus on making the best products possible has brought us success in the marketplace.
