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TOP 10 REASONS

TO ATTEND THE 2007 ADVENTURE TRAVEL WORLD SUMMIT OCTOBER 4-6 AT WHISTLER, B.C., CANADA’S TELUS WHISTLER CONFERENCE CENTRE

www.adventuretravelworldsummit.com

1. Attend a top-rated event! More than 95% of 2006 delegates gave the event an overall “extremely satisfied” or satisfied rating. No other conference combines such high caliber speakers from around the world with such high value, high impact programs. This year’s is expected to draw more than 500 delegates from around the world, so be one of THEM.
    
2. Choose the adventure travel community’s marquee event of the year that has the best of the best and draws speakers and delegates from around the world. This event combines the best learning, networking, inspiration and entertainment into one package.
    
3. Be spellbound by keynote addresses! During the 2006 Summit, four standing ovations were given by Summit delegates for such speakers as: Wade Davis, Anthropologist and National Geographic Explorer-in-Residence, presents, “Light at the Edge of the World: A Journey through the Realm of Vanishing Cultures; Joe Robinson, Author, “Work to Live: The Guide to Getting a Life,” presents, Selling Adventure in as Need in a Hardened, 24/7 World; and, Brian Fagan, Regarded as One of the World’s Leading Archaeological Writers, presents “Global Warming, The Ancients and Us.”
    
4. Meet, and be one of, the Who’s Who! In its sold-out (delegates and exhibitors) October 2006 ATWS in Seattle, more than 400 executives from 26 countries convened, an increase of 32 percent more delegates over the prior year. Connect with executives from tourism boards and DMOs worldwide, tour operators, lodges/attractions, agencies, airlines, media, and others. Click here to see who attended in Oct. 2006 (http://www.adventuretravelworldsummit.com/atws-attendees.html)
    
5. Network with those who are shaping the industry! It’s who you know and what they know about you that counts. Meet other pros, talk shop, explore partnerships, and connect with targeted media and technology gurus who can impact your business. Access a private online community at Summit Connections, the Networking Schedule Planner of the 2007 Adventure Travel World Summit, which is a secure online networking solution that allows registered Summit delegates to make connections with important industry counterparts before, during and after the event. (to be launched in Q2 2007)
    
6. Access relevant research! Be among the first to access latest industry and consumer research from the ATTA (State of Adventure Business), Outdoor Industry Association (The Recreation Economy), and more.
    
7. Participate and learn from workshops and forums that work! Get the competitive advantage from the year’s most compelling adventure travel conference agenda with the latest on:
    
   • Marketing – trends, branding, marketing, advertising, public relations, etc.
      
   • Sales- customer acquisition, turning ‘lookers’ into ‘bookers’, etc.
      
   • Future Vision – emergent, impacting trends, destinations, niches, etc.
      
   • Internet – SEO, Web design, email marketing, blogs, etc.
      
   • Business – operations, training, risk management, insurance, etc.
      
   • Customer Relationship Management – Client retention and loyalty
      
   • Distribution & Selling – technology platforms, GDS, partnerships, etc.
      
   • Strategic Alliances & Collaboration – Networking sectors within the adventure travel community (agents, operators, destinations, lodges, media/publishers, service providers, etc.)
      
   • Sustainable/Responsible Tourism – Community based tourism, volunteer-based tourism, carbon offsets, etc.
      
8. Take The Summit Home! Miss a compelling session because there’s simply too much good fodder to choose from? Not to worry! All Summit proceedings, research, tools, handouts, expert advice, etc., will be made available online following the 2007 Summit in a delegate-access only Web site. 
    
9. Debate important topics! Should there be standards in the adventure travel space? Do consumer shows work anymore? What types of advertising still speak to consumers? Do we really want this space to grow or do we just want better customers? How can agents and operators partner for success? Those who are present, influence the industry.
    
10. Cut loose! This IS the Adventure Community, right? Participate in Day of Adventure activities. Laugh, get wet, mess up your hair while hiking, canoeing, mountain biking, zip-trekking and more. Evening entertainment, fine wine, and…ah heck, there’s too much to list here!

The Adventure Travel World Summit is a must-attend event that will educate, inspire and connect specialists.
Call 1-866-411-3131 or email info@adventuretravel.biz today to reserve your spot!