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Other Resources

  • Adventure Travel Sales & Marketing Guide, by Jeff Bonaldi, Founder of The Explorer’s Passage
    While trying to grow his adventure travel business Jeff Bonaldi realized, like many other tour operators, that his biggest challenges were in marketing. He spent some time reflecting on all of the marketing strategies that he employed over the first 18 months of starting his business, and put together an honest and healthy analysis of the challenges, as well as the creativity and perseverance it can take to make your products visible. He hopes that his experience can help other industry professionals grow their organizations.
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