Tourism Boards

Start your Annual Membership Today

$1500 for National Tourism Boards
$1000 for State Tourism Boards
$750 for City / County Tourism Boards

Need a printable application?

ATTA assists organizations throughout the world to connect with the adventure travel industry, learn what’s happening in the world of adventure travel, promote local adventure tourism, and secure ATTA assistance for special initiatives that benefit both your interests and those of the greater adventure travel community. Plus, your investment in the ATTA helps us pursue initiatives that drive industry-wide growth.

Benefits

ATTA Membership provides you with tools in these categories:

Tourism Promotion

  • FAM tour promotional opportunities
    The ATTA will work with you to promote your FAM tour to our list of adventure travel media and appropriate tour operators
  • Discounted tour operator memberships
    You can offer a number of discounted ATTA Memberships for select tour operators within your region. This allows you to provide local business partners with a low-cost benefit, helps drive tourism in your area, and expands your destination’s networking abilities and communications opportunities.
    You receive a number of memberships in relation to your organization type:

    • National Tourism Boards receive: Ten discounted memberships
    • State/Province/Territory Tourism Boards receive: Five discounted memberships
    • City/County Tourism Boards receive: Two discounted memberships

Marketing & PR

  • Access to ATTA’s Member Community The HUB
    Access for your company leadership to the ATTA Members only social networking website, ‘The HUB’. This online network of adventure travel executives allows you to post photos and video, engage in blogs and industry-affecting discussions, and network with peers, media, and more from around the globe – all year long.
  • Opportunity to list your company on www.Adventure.Travel
    This consumer website compiles operators into one searchable site for consumers, who will then click through back to the operators’ websites. ATTA Members that do not offer tours are listed in the ‘Resources’ pages. An international print and web advertising campaign and PR efforts help drive traffic. As of May 2010, Adventure.Travel ranked as following on the search for ‘adventure travel’:

    • #10 on Google
    • #2 on Bing
    • #1 and #2 on Yahoo
    • #1 on Lycos
  • AdventureTravelNews™ New Member Profile
    Your organization profile will reach 25,000 industry professionals and will be published on www.adventuretravel.biz and www.adventuretravelnews.com
  • Opportunity to post your press releases in AdventureTravelNews™
  • Public Relations Services
    Make sure your news gets read online

    • 30% off press release distribution at TravMedia.com
    • 10% off new contracts with Adventure Travel Media Source
  • Online Member Directory Listing
    Your organization and its URL listed on the ATTA’s web site at www.adventuretravel.biz. This site consistently is listed in
    the top ten results for the search term ‘adventure travel’ on major search engines.
  • Use of ATTA logo
    Post the ATTA logo on your brochures, website, and more to help bring additional credibility with customers

Knowledge Resources

  • Industry Survey Data
    ATTA’s state of the adventure travel industry research reports track customer demographics, customer interests, industry trends and more
  • AdventureTravelNews™ Electronic Newsletter
    A bi-monthly publication distributed to ATTA members featuring:

    • Industry news, announcements, and updates
    • Topics impacting the adventure travel industry
    • ATTA Members-only news releases and announcements
    • Business, marketing and publicity solutions and Resources
    • Adventure articles, book recommendations, and more!
  • ATTA Members Only Tune In Webinars
    Free access to online ‘Webinars’. Experts within and outside of the industry discuss subjects important to improving your business. Recordings of previous Webinars are available on The HUB.
  • Business primers on topics including publicity generation, search engine optimization, and more

Discounts & Resources

  • Adventure Travel World Summit registration discounts
    Discounted pricing on each of your organization’s Adventure Travel World Summit registrations. These trade-only annual events are outstanding opportunities to connect with adventure travel operators, media, and industry service providers from around the globe.
  • ATTA Regional Events
    Members may attend any ATTA Regional Events at no charge. Stay tuned for meetings near you!
  • .travel Authentication and Registration As a member of the ATTA, you are eligible to request authentication for this valuable top-level domain. ATTA provides authentication as a member benefit, so just requesting names will not cost you anything. Protect your brand and expand your business by getting your .travel URL today.
    Learn more about .travel authentication.
    ATTA members also receive a 5% discount on .travel domain registration through EnCirca, an approved .travel registrar. Learn more about .travel registration.
  • 25% (or more) discounts for advertising in  Men’s Journal, National Geographic Traveler, Backpacker, Archaeology, Expedicion, TNT Magazine, and more.
  • Outdoor/travel gear discounts for your staff:
    • Outdoor/travel gear discounts for your staff. Access 50+ brands, such as Eddie Bauer, First Ascent, and dozens more. (Please note that regional shipping restrictions may apply.)
  • Subscriptions
  • Search engine optimization
    Marketek Consulting
    offers a one-hour free consultation to ATTA members. See how your site currently is positioned on the search engines and where it could be.


To learn more about how your organization can benefit from ATTA Membership today, contact:

  • For companies in Aus., Canada, N.Z., Portugal, and Latin America: Paula Mendes (English & Português) at +1.604.815.1418 or paula@adventuretravel.biz.
  • For companies based everywhere else: Meredith Guzy (English & some Français) at +1.314.640.0617 or meredith@adventuretravel.biz.

Updated: October 2010 – Membership benefits are subject to change without notice

  • ATTA provides an interactive job board for job seekers and employers in the Adventure Travel industry. Click here take advantage of this useful tool.
  • Sign up for the ATTAs Adventure Travel News The Adventure Travel Industry's Source for News, Events, Exclusive Features, Profiles, Research and much more! Visit our new site for the very latest in Adventure Travel News and subscribe today.
  • Because of an ATTA journalist alert, our Savoring Switzerland trip was listed on Outside Magazine's 2011 Hot List. I received a call the evening the magazine arrived on my doorstep, and booked 4 people on this tour!"

    Greg Witt
    Adventure Guide and Author, Alpenwild



© 2012 Adventure Travel Trade Association · 601 Union Street, Suite 4200 · Seattle, WA 98101 U.S.A. · +1 360.805.3131