Meet the Experts: BrandYOU Workshop

17 November 2020 @ 9:00 AM PST / 17:00 UTC
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Watch on The Hub *
* To watch on the HUB, you must be a Professional or Business Member

Discovering & Communicating Your Personal Brand

In today's "new normal" marketplace, understanding, embracing, and communicating your unique brand is of paramount importance. 

BrandYOU is a five-module self-directed toolkit designed to help you meaningfully differentiate yourself and your personal brand. It will help you make a deep and memorable impression on others, both in person and online. When you understand and embrace the essence of what makes you unique, it’s almost like gaining a superpower. 

This installment of ATTA's Meet the Experts will be an exercise-driven workshop, not just a webinar.

What will be covered:

  1. A brief overview of the full five-module toolkit

  2. Complete Module One (Word Stream), with the option to share your discoveries with fellow attendees

  3. Begin Module Two: explore your stories that build the foundation of the remaining modules

  4. Access to the complete toolkit PDF to continue your BrandYOU work

  5. Q & A time

IMPORTANT: Please arrive prepared with at least 24 large sticky notes or index cards or small pieces of paper, plus a pen or pencil. Yes, this is ‘old school’ but it works!

About The Expert
Mark has over 25 years of experience in travel and hospitality, as a senior executive, business owner and consultant-coach. He found his calling by blending his passion for travel, marketing, branding, and team building. Mark has held senior management positions with storied brands such as MT Sobek, Virtuoso, and Kimpton Hotels. He was minority owner and COO of National Parks Revealed, and has consulted with numerous specialty operators, including Austin Adventures, Global Family Travels, Habitat for Humanity-Global Village, Pure Adventures, Wildland Adventures, and Wild Planet Adventures. He is deeply passionate about helping organizations and people on the journey to discover, embrace, and communicate their brand through the power of story.

This webinar will be recorded and shared with with those who register. The full toolkit will also be made available to those who register. Registration is required.


Mark Campbell

Cascadia Consulting
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