AdventureELEVATE is a business-to-business conference focused on the adventure travel industry. A majority of the attendees will come from businesses and publications located in North America and the educational content will be geared toward North American business needs and trends. The networking and MediaExchange events will be beneficial to delegates from around the world.
How is this event different from other ATTA events such as Adventure Travel World Summit (ATWS), AdventureNEXT and Adventure Travel Mexico (ATMEX)?
AdventureELEVATE takes some elements from other ATTA events, including two days of intense educational content for 250 to 300 delegates primarily from North America (in 2015, 23 countries were represented by delegates). Instead of a formal MARKETPLACE, there is a more relaxed D.N.A. event (see below) where delegates can meet business partners in a creative and fun environment. There is also a MediaExchange, where tour operator and destination representatives can schedule short set appointments with adventure media from North American based outlets. ATWS is a four-day event for 700+ delegates with a global delegation representing between 50 to 65 different countries. Content at ATWS covers an array of educational content with a global focus. ATWS includes set time for a MARKETPLACE, providing a focused setting for inbound tour operators and accommodations to connect with potential partners, hold business meetings and promote their brand. Also incorporated into ATWS is MediaConnect, a session allowing for media and delegates to speed network. An all-inclusive Day of Adventure is open to all delegates prior to the educational offerings of ATWS. AdventureNEXT and ATMEX are a two-day events with the MARKETPLACE focused on in-country suppliers and educational content that is specific to educating buyers and suppliers as well as destination management organizations. Both of these events include hosted pre- adventures (and some post- adventures) for international outbound buyers and media only.
Who should register to attend ELEVATE?
There’s room for 250 delegates to attend the AdventureELEVATE. We expect a mix of North American-based tour operators and travel advisors, media, industry partners, as well as international tourism boards and destination management companies. ATTA members receive a registration discount, but non-member adventure travel industry colleagues are invited to apply. Register Now.
Will there be a MARKETPLACE at ELEVATE?
Instead of set MARKETPLACE appointments, ELEVATE will feature a D.N.A. (Disruptive Networking Adventure) event that will give all delegates time to network and meet during a late afternoon cocktail event with creative incentives to spur conversation.
What will I experience at ELEVATE?
A like-minded group of adventure travel industry professionals will attend ELEVATE and be eager to learn and meet with new colleagues. At ATTA events you can expect a warm and eager welcome and enthusiastic individuals looking to discuss business challenges and opportunities. At AdventureELEVATE 2015, delegates reported leaving with 12 quality networking connections.
Will there be Pre-ELEVATE Adventures or a Day of Adventure at ELEVATE?
Yes. Saguenay is graciously hosting AdventureELEVATE delegates on adventures prior to the event. With cycling paths along one of the longest fjords in the world and several national parks within a short drive of the town of Saguenay, there is no shortage of adventure opportunities nearby. Delegates will be able to choose from close to a dozen 1 to 3-day adventures. Approved buyers and media may have priority for longer adventures.
Cancellation and Transfer Policy
Transfer Policy: ATTA Members may transfer the financial value of their AdventureELEVATE registration to a co-worker or to the next AdventureELEVATE for no charge if written notification (to [email protected]) is given 60 business days before the AdventureELEVATE – unless specifically stated on registration materials. After that point, the transfer service fee is $125. Companies who are not members of the ATTA can transfer their registration at any point for a $125 service fee.
Cancellation Policy: No refunds will be given within 60 business days before the AdventureELEVATE; please plan accordingly. While the ATTA strongly encourages delegates to first consider transferring their registration to a co-worker or to the next AdventureELEVATE, from the time of paid registration through the 61st day before the AdventureELEVATE delegates may elect to cancel their registration and receive 50% of the registration fees originally paid. Send your cancellation request to [email protected].
Established in 1990, the Adventure Travel Trade Association is the largest global network of adventure travel leaders. Our community is made up of ~30,000 individual guides, tour operators, lodges, travel advisors, tourism boards, destination marketing and management organizations, outdoor educators, gear companies and travel media who share a belief and commitment to sustainable tourism. The connections and creativity of this vibrant community come together both virtually and in person to create and deliver the solutions that propel our businesses and our communities toward a responsible and profitable future.