The Adventure Travel HUB

August 4-7 at the Outdoor Retailer Summer Market in Salt Lake City, Utah

ATTA’s Adventure Travel Hub returns to ORSM to act as a conduit between the outdoor and adventure travel industries.

For the second year, The HUB brings key adventure travel destinations right to the Outdoor Retailer Summer Market floor: Belize, Bosnia-Herzegovina, Mexico, and Fjord Norway. These adventure-filled regions are ready to talk with manufacturers, retailers, media and athletes about the gamut of adventures that they have to offer — and discuss edgy new partnership opportunities with outdoor industry brands.

GET CONNECTED: Visit the ATTA’s Adventure Travel HUB (booth BR527 in the Grand Ballroom) to discuss opportunities within the adventure tourism industry.


Previous partnerships inspired by the Adventure Travel Trade Association (ATTA) have included:

  • Marmot and Icelandair partnership resulting in a 4,000-word magazine feature and a documentary accepted at 20+ film festivals globally
  • Osprey and Montana Office of Tourism partnership that resulted in video and photo content featured on Montana’s websites (1,000,000 uniques/month) as well as Montana email campaigns (database of 50K+)
  • Kelty media trip to Iceland, including journalists from the New York Times, Outside, Health, Newsweek, National Geographic Adventure and others
  • 8,000 entries (and counting) for a joint ExOfficio/Jordan Tourism Board sweepstakes
  • Complimentary trips to the destinations for product photo shoots

Schedule a meeting with a destination

Come to BR527 in the Grand Ballroom and one of the Adventure Travel HUB staff would be glad to schedule a meeting for you.

Win a Trip to Norway at Hummingbird Happy Hour: August 4th @ 5:00PM – Hummingbird Cascade Designs Booth #18027. Win a Trip to Bosnia-Herzegovina:A Night Inspired by Travel: August 5th @ 5:00PM –Eagle Creek Booth #26026. Win a Trip to Belize at ExOfficio Happy Hour: August 6th @ 5:00PM – ExOfficio Booth #12027. Win a Trip to Mexico in the New Product Pavilion. August 7th @ 2:00PM - Get your entry tickets at the Adventure Travel HUB #BR527 or any new product exhibitor / Drawing at Booth #PV373

   
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