Adventure Travel News

Q&A: Marketing Expert Tom Fritz Explains Growth Gears Model

Tom Fritz has worked extensively in marketing roles for the outdoor industry and is currently the chief marketing officer for Chief Outsiders. In his position, Fritz has watched the industry evolve and discovered why some companies are particularly successful in their marketing efforts while others fail. He will be sharing…...
ExOfficio Commits to Supporting the ATTA and Adventure Travel in 2017

The well-known outdoor and travel clothing brand, ExOfficio, and the Adventure Travel Trade Association (ATTA) have partnered to promote and support adventure travel throughout 2017. ExOfficio, which has sponsored ATTA events in the past, became one of the five founding members of the Adventure Travel Conservation Fund (ATCF) in 2016.…...
Adventure Travel Shakes Up the Near East, International Media Take Notice

The Adventure Travel Trade Association’s (ATTA) AdventureNEXT Near East event, taking place in Jordan 15-17 May 2017, will be the first travel conference of its kind in the region. This regional event, held on the shores of the Dead Sea, has attracted the attention of progressive thinkers, activists, writers, and…...
ITB Berlin’s Adventure Tourism Hall Gains Traction, Fueled in Part by the ATTA, its Members and Partners

The Adventure Travel and Responsible Tourism Halls at ITB Berlin, the world’s largest tourism trade fair, will once again reflect a growing interest in socially and ecologically conscious travel in the leisure tourism market. The event, being held 8-12 March in Berlin, Germany, has seen steady and solid growth in…...
ATTA’s Statement on US Travel Ban
Fourth Annual Adventure in Motion Film Contest to Celebrate Inspiring Adventure Travel
Practical Applications, Trend Predictions Based on New Adventure Traveler Research

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The Adventure Travel Trade Association inspires, connects and empowers the global community to do good through travel. We’re an ever-growing community of passionate travel professionals from destinations all around the globe. Inside our membership program and in-person events, you’ll discover enthusiastic people just like you who dedicate their life’s work to transforming people and places through adventure travel.

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Future Together with North American thought-leaders at the third annual AdventureELEVATE.
Apr 12-13, 2017
Coeur d'Alene, Idaho

AdventureNEXT Near East

This May on the shores of the Dead Sea, AdventureNEXT Near East will showcase the adventurous side of Jordan.
May 15-17, 2017
Dead Sea, Jordan

Adventure Travel World Summit

Unite. Protect. Lead. Discover the diversity of Argentina as the adventure revolution continues in Salta.
Oct 16-19, 2017
Salta, Argentina


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