Lake George is located in the southeast corner of the Adirondack Mountains, in the northeastern area of the United States in the state of New York. This beautiful, 32.2-mile long and narrow lake is nicknamed the Queen of American Lakes, and rightly so. It is situated on the historical path between the valleys of the Hudson and St. Lawrence Rivers.
Once called “Caldwell,” the city known today as Lake George may be the smallest town in Warren County, but it has a storied history. The shores of Lake George saw lots of action during the Seven Years War (the French and Indian War), and three forts were built here to take advantage of its strategic location. Lake George’s natural beauty has drawn in people and businesses for centuries, enticing its first tourists in the mid-1800s.
Though thousands of people visit Lake George every year, the town of Lake George is home to just over 3,500 residents. This walkable town teems with a Main Street, USA, vibe and is peppered with boardwalk favorites like mini golf courses and arcades. Its hometown charm is found on every street corner with mom-and- businesses and several locally owned shops and restaurants.
Broader Region – The Park
With 6 million acres of wilderness surrounding Lake George, Adirondack State Park boasts incredible opportunities for active outdoor adventure. Visitors seek out the park to hike on 2,000 miles of trails and kayak, canoe, raft, or stand-up paddleboard on more than 3,000 lakes and ponds, and 30,000 miles of rivers and streams running through the park. There’s road biking, mountain biking, rock climbing, birding, craft breweries, and so much more.
Established in 1990, the Adventure Travel Trade Association (ATTA) today is widely recognized as a vital leadership voice and partner for the adventure travel industry around the world. The membership and trade organization is designed to be a force for the industry and exists to drive thought leadership, industry promotion, and opportunities to network and convene globally to create trade and business health. It currently serves more than 1,300 members in 100 countries worldwide. The constituency is made up of tour operators, tourism boards, specialty agents, and accommodations all sharing a vested interest in the sustainable development of adventure tourism. Through its growing business services division, the ATTA delivers a portfolio of strategic solutions and a robust ecosystem of events around the globe. With specialized expertise in research, events, education, media, and promotion, the ATTA business service division is able to provide valuable solutions to a broad set of partners across many verticals of business.