Kyōsei (pronounced “Ki-YO-see-eye”) is the traditional Ainu concept of harmonious existence with nature, a type of mutually beneficial nurturing where nature brings life to humanity and humanity returns care for nature. A circle of beneficial renewal for both. For thousands of years, the Ainu people have understood their role in Kyōsei, preserving their homeland as a place where nature is valued and species, both large and small, are revered and respected. As we gather virtually in 2021, we focus on Japan’s wild island of Hokkaido, homeland of the Ainu, and we explore Adventure Travel’s role in maintaining the balance of Kyōsei for many more years to come.
Each day’s program will be shared twice — based on your time zone, some delegates will be able to participate in live breakout sessions or workshops, and some will watch the recordings of those sessions. All participatory Round Table sessions will take place live. Everyone will be able to access plenary (keynote) sessions regardless of time zone due to the repeated broadcast of each plenary. Marketplace and MediaConnect will occur during set times for live pre-arranged meetings to take place in a variety of time zones in order to cater to a global audience. Additional meetings between delegates can be scheduled and held around the clock for the duration of the week on the virtual event platform.
The full agenda and times will be on the Virtual Summit platform, Eventtia, by the end of June.
Established in 1990, the Adventure Travel Trade Association is the largest global network of adventure travel leaders. Our community is made up of ~30,000 individual guides, tour operators, lodges, travel advisors, tourism boards, destination marketing and management organizations, outdoor educators, gear companies and travel media who share a belief and commitment to sustainable tourism. The connections and creativity of this vibrant community come together both virtually and in person to create and deliver the solutions that propel our businesses and our communities toward a responsible and profitable future.