The ATTA would like to thank the following individuals for their participation with our Advisory Board. Follow the link to learn more about these incredible people.
Malia Asfour Director, Jordan Tourism Board North America
Steve Barker Principal, Wild Places LLC
Erik Blachford Venture Partner at Technology Crossover Ventures
Paul Easto CEO, The Wilderness Collective
Urs Eberhard Executive VP Markets & MICE, Switzerland Tourism
Richard Edwards Founder, ecoism
Fernando Escudero Founder of AUTENTICA SALTA and Founder and Vice President of AAETAV (Argentinian Adventure Travel Trade Association)
Alfredo Ferreyros President, Explorandes
Kristian Jorgensen Managing Director, Fjord Norway Tourist Board
Perry Lungmus Vice President, Travel Leaders
Maria Elena Malpezzi Price Co-Owner, ExperiencePlus! Bicycle Tours
Praveen Moman Co-founder and Managing Director, Volcanoes Safaris
Jim Sano WWF’s Vice President for Travel, Tourism and Conservation
Rob Torres Managing Director of Travel, Google
Luis Vargas Founder and CEO of Modern Adventure
Richard Weiss CEO, Strategic Travel Consulting, USA
Chun Wright Law Office of Chun T. Wright, PLLC
Lyn Hughes Editor-in-Chief, Wanderlust
MaSovaida Morgan Destination Editor, Lonely Planet
Jen Murphy Freelance Writer & Editor
Tim Neville Freelance Writer
Jackie Nourse Blogger & Podcaster, Traveling Jackie
Norie Quintos Consultant & Editor at Large, National Geographic
Ken Shapiro Editor-in-Chief, TravelAge West
Dan Westergren Photographer, National Geographic Traveler
Mike Adams Travel Footwear, W. L. Gore and Associates
Richard Bangs Adventurer, Entrepreneur, Author, Producer and Director
Eric Brodnax EVP, Digital Products, National Geographic Society
William Bryan Founder, Off the Beaten Path
Jeff Dossett Chief Executive Officer, AdventureLink, Inc.
Francis Farrell Former Publisher, Men’s Journal and National Geographic Adventure Magazines
Nicky Fitzgerald Pangaea Associates
Rick Hemmerling Vice President Business Development – Buzz Off Insect Shield LLC
John Hogan Director, Qatar Airways
Kurt Kutay Founding Director & President of Wildland Adventures
Maxi Louis Director, NACSO
Thornton May Contributing Futurist, World Bank
Megan McCormick TV Show host for Globetrekkers
Helen Nodland Director, Member Sales & Service at Virtuoso, Ltd.
John Poimiroo Principal, Poimiroo & Partners; former Director of Tourism, California
Everett Potter Author, Journalist
Steve Trautman Principal, Solution Strategies; former Expedia manager
Ed Viesturs Adventurer, Author and America’s Leading High-Altitude Mountaineer
Mei Zhang Founder, WildChina
About Us
Established in 1990, the Adventure Travel Trade Association (ATTA) today is widely recognized as a vital leadership voice and partner for the adventure travel industry around the world. The membership and trade organization is designed to be a force for the industry and exists to drive thought leadership, industry promotion, and opportunities to network and convene globally to create trade and business health. It currently serves more than 1,000 members in 100 countries worldwide. The constituency is made up of tour operators, tourism boards, specialty agents, and accommodations all sharing a vested interest in the sustainable development of adventure tourism. Through its growing business services division, the ATTA delivers a portfolio of strategic solutions and a robust ecosystem of events around the globe. With specialized expertise in research, events, education, media, and promotion, the ATTA business service division is able to provide valuable solutions to a broad set of partners across many verticals of business.
