Adventure Travel & Outdoor Gear Suppliers

Adventure Travel & Outdoor Gear Suppliers

ATTA membership connects your brand to the $683 billion adventure travel industry through tour operators, tourism boards, media outlets, events, knowledge resources and other partnerships.

  • Introduce your brand to thousands of decision makers and influencers in the adventure travel industry
  • Connect your business to the global adventure travel industry
  • Receive critical research resources and awareness of trade and consumer industry trends

Your investment in the ATTA helps us pursue initiatives that will drive responsible industry-wide growth.

Special Gear Member Benefits


Pro Shop

Gear Discounts & Promotion
  • Connect with and gear up the adventure and outdoor recreation guides and adventure travel professionals in the ATTA Pro Shop.
  • Your brand and your pro deals conditions are presented in our gear category directory and our annual gear partner newsletter.
  • “Fleet” (commercial) sales! Reach 1,000+ ATTA members adventure travel companies which serve more than 6,000,000 adventure travelers annually – these guests depend on the adventure travel operators to provide safe and high quality equipment for specialized adventure/outdoor activities.
  • Retail merchandise! Reach 1000+ ATTA members seeking to personalize gear/apparel with adventure company logo, etc., as well as to sell directly to their guests from especially recommended adventure travel gear/apparel equipment lists.

Brand Exposure with Influencers and Consumers

Access to Influencers

Secure early ATTA alerts about specialized, pay-to-play opportunities to have your brand introduced and tested at various ATTA events worldwide where adventure activities/experiences are a part of the program.

Secure early alerts for pay-to-play opportunities to seed product through various ATTA events/programs: e.g., adventure travel guides, ATTA Guide Training participants, AdventureWeek and ATTA Pre- and Day-of-Adventures programs ahead of major ATTA events


Online Brand Listing
  • Consumer-facing, searchable website for ATTA member trips, reviews, photos, videos and news
  • Your brand and link to your page under the “gear” tab

Media Outreach

Travel/Outdoor Journalist Connections

  • Get alerts from the ATTA about international travel and outdoor recreational journalists seeking to cover adventure travel and outdoor recreation gear and apparel along with their travel coverage
  • Benefit from ATTA relationships with international writers in travel and mainstream media outlets – traditional and digital
  • Secure alerts for pay-to-play opportunities for your brand to participate in highly targeted “product seeding” opportunities among the ATTA’s global media/journalist network.

Match-making & Networking

Adventure Travel World Summit

Priority Info & Access
  • Meet adventure travel operators, media and industry representatives from around the globe
  • Receive priority information and access to ATWS location, speakers and partnership opportunities
  • Event registration discount


Networking Event Access
  • Casual regional get-togethers with travel industry professionals, often associated with a trade event in town – delivered year-round globally
  • Bring your employees to meet other ATTA member organizations
  • Distribute promotional materials or pro-deal cards
  • Provide branded prizes or giveaways


Access to ATTA’s Member Community
  • Join the online social network exclusive to ATTA members around the globe
  • Create new and join existing specialized “Groups” for gear review, testing, and feedback
  • Contribute to important industry discussions and start your own
  • Connect directly with adventure companies interested in fleet/commercial gear purchases, and online sales through their travel companies’ sites
  • Connect to destination members looking for outdoor gear brands for possible photo shoot opportunities, meetings, and incentives
  • Access entire suite of ATTA membership benefits

Member Exposure & Outreach

Adventure Travel News

Weekly Press Releases
  • Submit your press releases to be included as member news in our newsletter
  • Email distributed weekly to 20k+ industry professionals
  • Approved outdoor gear editorial articles posted on the website of relevance to the adv
  • Announced via @adventuretweets on Twitter to over 12k followers
  • Everyone on your team can sign up to receive AdventureTravelNews in their inbox each week

ATTA Website

Online Member Directory Listing
  • Listing as an active ATTA member on our main website,
  • often lists on first page results for adventure travel-related searches

Regional Events

Priority Access & Discounts
  • Discounted registration for regional events, including AdventureELEVATE
  • Meet adventure travel industry colleagues in a highly educational setting
  • Learn how to innovate and grow your company through structured and unstructured networking

ATTA Brand Value

Member Logo & Values

Knowledge Resources


Free & Discounted Reports
  • Access proprietary industry research reports, tracking customer demographics, consumer interests, industry trends and more
  • Download member reports for free
  • Receive discount on in-depth trade reports

Prosper E-newsletters

Monthly Subscription
  • Reach out in the Member-only newsletter gear news distributed monthly – convey your brand’s opportunities for pro deals, gear-testing opportunities with your product(s), etc.
  • Keep up-to-date on new member benefits and ATTA news

Member Polls & Surveys

Participation & Data Access
  • Participate in QuickPolls and contribute to growing base of industry knowledge
  • Access data and reports resulting from ATTA member Quickpolls and surveys

Webinars & Education

Online Recordings & Courses
  • Participate in free webinars with experts from the travel industry and the business world at large
  • Watch recordings from the webinar library in The HUB
  • Discounted price on AdventureEDU online courses


Your membership qualifies your company for a variety of discounts supplied by other ATTA member companies. In addition to the pro deal discount you are offering, you can take advantage of discounts for:

  • Advertising: Remnant space and special adventure travel issues of major magazines
  • Gear Discounts: Outdoor/travel gear and apparel discounts for your staff from other gear members

Others: Payment processing, insurance, travel shows… member exclusive savings opportunities will be presented throughout the year



$700 USD

Total Available Benefit

Over $8,000 USD

Take advantage of these benefits and more. Sign up to become an ATTA member today.

Join the ATTA

Contact Our Team

To learn more about how your organization can benefit from ATTA Membership today, contact your community lead.

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