The ATTA is a community of adventure travel believers. We believe travel, when done right, can be a catalyst for change and have positive outcomes for communities, the environment, wildlife and culture. Joining the ATTA helps your business develop, introduces you to the best and brightest minds in the industry, and allows you to have a bigger impact by collaborating on a collective purpose.
Joining the ATTA as a Professional Member provides you with a library of educational resources and training courses for developing and professionalizing your business in the adventure travel industry. Additionally, your investment in the ATTA helps us to pursue initiatives to drive industry-wide growth and responsible travel practices.
$150
Limited time COVID-19 pricing: $99 USD per year
Take advantage of these benefits and more. Sign up to become an ATTA member today.
Still have questions? Visit our FAQ page or contact a Community Lead for your region.
About Us
Established in 1990, the Adventure Travel Trade Association (ATTA) today is widely recognized as a vital leadership voice and partner for the adventure travel industry around the world. The membership and trade organization is designed to be a force for the industry and exists to drive thought leadership, industry promotion, and opportunities to network and convene globally to create trade and business health. It currently serves more than 1,300 members in 100 countries worldwide. The constituency is made up of tour operators, tourism boards, specialty agents, and accommodations all sharing a vested interest in the sustainable development of adventure tourism. Through its growing business services division, the ATTA delivers a portfolio of strategic solutions and a robust ecosystem of events around the globe. With specialized expertise in research, events, education, media, and promotion, the ATTA business service division is able to provide valuable solutions to a broad set of partners across many verticals of business.
