The ATTA is a community of adventure travel believers. We believe travel, when done right, can be a catalyst for change and have positive outcomes for communities, the environment, wildlife and culture. Joining the ATTA helps your business develop, introduces you to the best and brightest minds in the industry, and allows you to have a bigger impact by collaborating on a collective purpose.
Joining the ATTA as a Professional Member provides you with a library of educational resources and training courses for developing and professionalizing your business in the adventure travel industry. Additionally, your investment in the ATTA helps us to pursue initiatives to drive industry-wide growth and responsible travel practices.
$150
Limited time COVID-19 pricing: $99 USD per year
Take advantage of these benefits and more. Sign up to become an ATTA member today.
Still have questions? Visit our FAQ page or contact a Community Lead for your region.
About Us
Established in 1990, the Adventure Travel Trade Association is the largest global network of adventure travel leaders. Our community is made up of ~30,000 individual guides, tour operators, lodges, travel advisors, tourism boards, destination marketing and management organizations, outdoor educators, gear companies and travel media who share a belief and commitment to sustainable tourism. The connections and creativity of this vibrant community come together both virtually and in person to create and deliver the solutions that propel our businesses and our communities toward a responsible and profitable future.
